With over a decade of experience as a technology-driven, outcome-focused, and customer-centric product and marketing executive, I've honed my skills in developing and implementing digital ecosystems across various industries. My expertise lies in transforming and scaling businesses to drive growth.

I hold a Master’s in Digital Media Management from Hyper Island, accredited by Teesside University, and a Master’s in Economics and Communication Science from the University of Zurich. Throughout my career, I've consistently built solutions and products that have not only advanced business objectives but also embraced modern leadership principles.

In addition to my professional pursuits, I am the Co-Founder of Cutting Through The Noise (CTTN GmbH), a startup builder dedicated to experimenting und building digital services. Currently building a qualitative data insights platform (ayona.ai)